Love It! - You're 100% Right To Monetize Your Character Journey. Glad You Enjoyed The Training!...
The ability to "retire my wife," once her teaching profession started to drain her, is the greatest gift I've ever given. It's massively impacted my family!... She's happy, again. She smiles, again. She's not drained. I'm stoked that you're 100% committed to doing this for your spouse, too. If you haven't already!
Text me: 360-215-7589
1) What was your biggest takeaway?
2) What problem are you wanting to solve?
If you think StoryAthlete, our Software & Documented Approach can help you to faster achieve your goal, let me know. & If it makes sense, I can send you a link to explore the INCOME program. If not, though, no worries.
HOPE YOU ENJOY MY BOOK!
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Got a question - Text me: 360-215-7589
Episode 11: A Detailed Walkthrough For How Any Storyteller (Willing To Document Their Character Journey) Can Retire Their Spouse Inside of 12 Months!
As a Provider, there's no greater Gift you can give your spouse than the freedom to Quit & Walk Away from a soul-sucking job, profession, lifestyle, etc., that they hate! In the next 1 hour & 44 minutes, you will have a CLEAR PATH to create $10K/mo in recurring revenue by this time next year... (&, in the next 60-90 days, you could have half of that already created.) For most people, this sounds like a fucking pipe-dream. A fantasy. Too good to be true. And that's because, unlike you, they haven't watched this tactical episode of the podcast & probably never will!... too bad for them.
Explore the First 10 Episodes!
I Created StoryAthlete®, Our Software, & Spent Millions of Dollars To Test It & Wrote The Book, The Code of The Heroic Self, To Prove To People It Is Possible To Get Paid To Become Your Best Self - As Long As You're Willing To Document Your Character Journey To Own The Reader-Writer Relationship!... (By Executing This Documented Approach, I Collect Over $50K/month in Recurring Revenue, & I Did It In 18 Months.)
Listen.
I have ZERO INTEREST in bullshitting you.
There's no hype NOR ridiculous claims on this page.
My name is Ryan Fletcher.
I founded StoryAthlete® to solve my own life's problems.
I always felt I had a story inside of me.
& a message worth sharing!
& I wanted to get paid to become my best self.
If you watched the entire walkthrough above & it DIDN'T make sense to you, then I have nothing for you!
I mean, I walked you through it, step-by-step.
I showed you how it worked.
I gave you examples.
I demonstrated concepts.
I connected the dots.
& if you're smart enough to understand it, then you instantly got it. Like, "fuck, this makes so much sense."
Or maybe you didn't understand it.
In which case, maybe you'll watch it 2-3 more times until you do get it.
At which point, perhaps you'll reach out, "Hey, Fletch, man...I finally get it, how do I move forward?"
Or maybe you won't.
I don't know, I don't care.
Either way, it's up to you.
I already make $50K+/month in recurring revenue, not to mention the $2mil/year in profits our REI business spits out. (If you want proof, you can watch this walkthrough HERE - it's all documented).
So, truly, I have no motivation to try to sell you on any of this.
I'm here to make the process simpler, faster, & much easier, for the person who wants help. And for those who don't, that's ok, too.
After all, I've already retired my wife!
Her name is Melanie.
She was a teacher.
& for 10 years, she did a kindergarten job-share with one of her best friends. She worked Monday, Tuesday, and every other Wednesday. It was perfect. They both loved it. Life was great.
Except for, this past year, the district eliminated that position & said, "You either have to work full-time or nothing." So, she tested the waters.
Turns out, those "waters" suck.
She didn't enjoy it.
She'd come home after teaching 25 little 9-year-olds all day, totally spent, mentally exhausted, & drained.
This negatively impacted our relationship.
We talked less.
We had less meals as a family.
We had less sex.
This negatively impacted her self-care, too, with less time to work out & to focus on eating healthy foods.
This negatively impacted her happiness.
Our kids noticed this, too.
She started to live for Fridays & dread Mondays.
Work.
Work.
Work.
So, earlier this year, I encouraged Melanie to take a leave of absence.
Stop teaching.
Take a year off.
For once in your life, focus on you, do what you want to do. Sleep in. Have your coffee. Do your work out. Etc.
As a provider, it felt damn good to be able to say these words...
...to give this gift.
Of course, the next week, "I'm stressed about money."
This is what Melanie said to me after deciding to take the leave from teaching. As a teacher, she makes $84K per year.
But also, since I'm self-employed, she carried our health insurance.
So, in addition to losing $84K/year in income...
...the school district, too, would no longer cover the cost of our medical insurance.
She texted me:
I just got info on keeping our insurance through the district... It's fucking expensive. $2,150 a month to keep all medical, dental, and vision. Might need to shop around. Right now the district pays 968 and I pay 303 which is 1,271 total, but, for some reason, when I’m not working the price goes up to $2,016!
After she sent that text, she called me.
She was panicked.
"I don't know," she said. "I’m Stressed About Money"
...at which point, she started re-thinking her decision to take a leave.
I said, "don't worry about it."
On my phone, I clicked on my financial folder icon.
I clicked on the Stripe App, one of my company's merchant accounts.
I took a screenshot...
& sent it to her.
...Do you see that screenshot?
Notice the date range.
March 18th - April 3rd.
That's 15 days.
So, I said to her... "Relax."
"You've always worked because you enjoy teaching. Not because we've needed the money."
Melanie, though, has a mindset like my mom. (fixed mindset)
Money is scarce.
Money is hard to come by!
Money is earned through putting in more hours. And you only get a promotion every couple of years.
But that's stupid!
That's how society keeps people 'shackled as slaves' to doing shit they don't want to do.
A few of Melanie's teacher friends, too, commented:"It must be nice to just NOT have to work."
Melanie, I'll point out, is not me.
She's much kinder ;-)
...More reserved.
She is not as "scorched earth" as I am.
Statements like that, "It must be nice..." make her feel guilty or lazy or like she doesn't have drive or ambition because she isn't working.
My response?
"Tell your friends, it IS nice!
Then add...
...& if any of your husbands committed themselves to learn how to make more money, as my mine has - you wouldn't have to work, either, if you didn't want to."
You see...
To the vast majority of folks in our society, if you gave them the option to quit working but to still have financial security, they'd quit working in a heartbeat.
Most aren't given that option, though, because they have to "pay bills."
And because those bills "must get paid"... or debtors put the proverbial noose around their neck...
People choose to "stay trapped" in jobs & professions, & perform services they dislike, trading time for money, etc., because they feel as if they have no other choice.
I SAY BULLSHIT.
I have a choice.
You have a choice.
We ALL have a choice.
It's just that most people refuse to make that choice.
Or, should I say, that commitment, to learn what is necessary, to escape that reality they wish to change.
People are trapped BECAUSE they choose to be trapped.
The Lesser Self, driven by fear, ensures that!
& btw, that teacher friend of Melanie's (there was a multiple of them), shouldn't be waiting for her husband to "retire her." She could learn the necessary skills, too.
But the Lesser Self ...(here comes that motherfucker)
& his favorite excuse...
..."But I don't have time."
..."Not right now."
..."Maybe next week."
..."Next month."
Before you know it, 5 years have passed!
...10 years have passed.
And the people bitching about not having enough money for X, Y, or Z, "It must be nice..." - those people - are still bitching & whining about not having enough money.
I can't stand those folks!
If you dislike your situation, CHANGE IT.
MAN UP!
MAKE A FUCKIN' COMMITMENT
& CHANGE IT.
Of course, if you have all money you need & financial freedom you want, & never bitch about money or have to sacrifice in your decision-making in regards to money, then obviously I'm not talking to you.
I'm talking to the people who say...
"It must be nice..."
Yes.
It IS nice!
And if anybody ever says that shit to you, remind them, they have the power to choose, to have, to achieve, the same outcome you committed yourself to achieve.
A pull-up.
A marathon.
A higher income.
Losing 30-pounds.
It's ALL a choice.
People who feel stuck, CHOOSE to stay stuck!
For example, if you hate client work, then commit yourself to learning how to replace that income, so you can give that time to your family instead of selling it to clients.
Or don't...
But don't bitch about it.
Don't be one of those people, who keeps saying, "It must be nice..."
Yes, (again) it IS nice!
AND IT COULD BE YOURS, TOO.
As an Extreme-Ownership type of person, don't be afraid to remind people of THAT - the power to choose!
Roman Alvarado, for example, is a guy who CHOSE!
He'd been a copywriter for 5 years & 5 months. Grinding. Working to master his craft. But trading time for money. Never getting any closer to freedom.
Someday, he kept telling himself, "I want to become an Offer owner, not just a copywriter for hire," but he felt 'stuck' in the trap of client work.
Then, though, he decided...
He chose to go "ALL IN."
Within 6 days, after setting up his FB ads, following the instructions laid out in our INCOME program, he made his first online sale.
He spent $87 on ads on that ad (...above, on the left).
His first sale was for $212.
Two days later, he made $118 sale.
The next day, he made another sale, this one netted him 40% of $1,970 = $788.
So, within 10-days of setting up his ads, and defining his Character Journey, he turned $170 spent on FB ads into $1,000+ in new income.
Keep in mind, Roman had never ran a FB ad in his life and didn't know how to set up the campaign. But unlike most, he actually followed the instructions to clone the tested templates we provided.
Already, he's getting over a 5:1 ROI.
Put in $1, get $5 back.
On top of that, the size of his audience grew & he's building that Reader-Writer Relationship - i.e. true financial security - as he documents his Character Journey to become his best self...
His documented journey, too, will eventually (thx to the StoryAthlete Software) get repositioned into a book for his kids.
Imagine being able to say, "Hey, kids!...
This is how Dad did it."
Or if you're a mom, it becomes, "This is how Mom did it."
Because I assure you, the education system is not going to teach our kids how to build an amazing life.
TO OUR KIDS - WE HAVE TO SHOW THEM HOW IT'S DONE!
So, if you're feeling trapped, Stop It!
You're not trapped.
You're just scared.
And right now, you have a choice to make:
Option 1 - Let that fear & the Lesser Self continue to sabotage your potential, where you underachieve, but know you could build an amazing life for your family if you committed, but you're too scared to do it.
Or...
Option 2 - You tell that fear & the Lesser Self to fuck off, and go "ALL IN" to become the provider you've always imagined yourself as.
And see, this decision isn't about me.
It's NOT about what I want.
This is about YOU.
...& about what you want.
I've already made my decision & choice.
Now, it's your turn.
&, somewhere inside, if you can find that courage...
I'll provide you with the step-by-step Documented Approach, A complete product-line, Software to document your Character Journey, a Community to support you (across Mind, Body, Business, Relationships), & Daily Calls to guarantee you can't fail.
I'll even back your commitment with 3 Guarantees - including a 25X GUARANTEE.
PAY FULL PRICE - ANYTIME
The Lesser Self... doesn't get rewarded for procrastinating, delaying, putting off tough decisions until tomorrow, next week, next month. The Lesser Self, when he's allowed to hold the pen, always has an excuse for why 'right now' isn't the best time. We talked about that. And that's ok, that person just doesn't get rewarded & isn't recognized. He always has a grand plan but never executes on it. These people are welcome to join at FULL PRICE because they're going to be more of a headache to deal with.
Got a question - Text me: 360-215-7589
Yes, this is my actual Ph # - Please respect it.
Save 51% - Next 24 Hrs ONLY!
The Heroic Self... I like these people. This is my tribe & because they're smart, they're skeptical & hesitant but once they know what they want, they pull the trigger, commit, & go "ALL IN." These are the top 5% most ambitious. They can't stand the masses & their constant excuses. "Stop 'talking about it' already. Just fucking do it!" When talking to a Lesser Self-dominated person, this is what constantly runs through our minds. "Stop with the bullshit." "Stop with the excuses" & because of this, we get rewarded & recognized.
Got a question - Text me: 360-215-7589
Yes, this is my actual Ph # - Please respect it.
If you're hesitating right now, go look in the mirror...
Who do you see?
Not WHAT do you see, WHO do you see?
Looking at that person in the mirror, staring back at you...
Lesser Self or Heroic Self?
Someone who decides & commits, and goes "ALL IN?"...
Or someone who always has an excuse?
This is the REAL enemy all of us must learn to defeat. It's not external. It's internal. Success isn't about the tactics & strategies. It's about learning to write the Character Script to defeat the Lesser Self.
Most of us don't want to admit this - none of us do! - but the only person holding you back is YOU.
StoryAthlete can give you the tools.
We can give you the Product-line, software, conversion funnels.
We can give you the Community.
We can give you the step-by-step training.
We can give you the Path.
The roadmap.
But what we can't give you is the courage to make the decision, to push your Character into the first stage of the Hero's Journey. That initial decision, that push? Must come from you, from deep inside.
Right now, you're living in the Ordinary World.
It's tolerable, but not pleasant.
It's acceptable,
But not great!
Your Heroic Self sees the Extraordinary World & he knows "that is the place" where I want to live.
Except, the Lesser Self is terrified...
...scared,
Driven by fear.
The decision to cross the threshold, to leave the protection of the forest & into the clearing, is never easy.
& Most never find the courage to do it.
Only a few do.
So, as you look at yourself in that mirror, WHO do you see?
Lesser Self?
Or Heroic Self?
For the record, I'm not interested in working with anybody's Lesser Self. That person fucking sucks. You know it. I know it. We all know it. The person who always has an excuse is too goddamn exhausting.
StoryAthlete is a Community for the Heroic Self.
We don't succeed in every adventure we take on, but we never quit or fail due to a lack of focus or effort...
...& from every loss & setback, we use that data to learn & advance, to progress, to make ourselves hard(er) to kill for the next time.
So, if you decide to join us, don't bring your excuses with you.
They won't be welcomed. :-)
-RYAN
PS: I'm serious, too.
As a Provider, there's no greater Gift you can give your spouse than the freedom to Quit & Walk Away from a soul-sucking job, profession, lifestyle, etc., that they hate! ...It felt amazing to give my wife, Melanie, that option.
By joining INCOME & following the Documented Approach presented above, you'll have this power.
Building an Audience, Owning the Reader-Writer Relationship, Monetizing the Character Journey to create (at least) $10K+/Month in Recurring Revenue, are things that should be added to EVERY business.
IT'S CALLED LEVERAGE!!
Or, these things CAN BE the business.
NOTE: I don't charge $10K+ for this program because, when you execute & StoryAthlete supports you, we both win together.
We, of course, try to screen against these people, but for even the stupidest person plagued by their Lesser Self, at maximum, it takes 30-days to get up & running. After that, because StoryAthlete does 95% of the work for you (as your WHO), you are making money & your membership costs you nothing.
As long as you follow instructions, I will be paying you every month to build your audience, you will not be paying me.
To help you, though, you must be "ALL IN" committed!...
...putting a little "skin" in the game!
(Plus, you'll get free access to the StoryAthlete Software for as long you remain a member - a minimum $2,364 annual value)
PAY FULL PRICE - ANYTIME
The Lesser Self... doesn't get rewarded for procrastinating, delaying, putting off tough decisions until tomorrow, next week, next month. The Lesser Self, when he's allowed to hold the pen, always has an excuse for why 'right now' isn't the best time. We talked about that. And that's ok, that person just doesn't get rewarded & isn't recognized. He always has a grand plan but never executes on it. These people are welcome to join at FULL PRICE because they're going to be more of a headache to deal with.
Got a question - Text me: 360-215-7589
Yes, this is my actual Ph # - Please respect it.
Save 51% - Next 24 Hrs ONLY!
The Heroic Self... I like these people. This is my tribe & because they're smart, they're skeptical & hesitant but once they know what they want, they pull the trigger, commit, & go "ALL IN." These are the top 5% most ambitious. They can't stand the masses & their constant excuses. "Stop 'talking about it' already. Just fucking do it!" When talking to a Lesser Self-dominated person, this is what constantly runs through our minds. "Stop with the bullshit." "Stop with the excuses" & because of this, we get rewarded & recognized.
Got a question - Text me: 360-215-7589
Yes, this is my actual Ph # - Please respect it.
StoryAthlete Podcast - Explore The First 10 Episodes
• 001: The Origins: The Path Forward
To understand the future, you must understand the Origin. You and I are not like others. What works for them, does NOT work for us. What scares them, does NOT scare us. How they live their life, isn't how we live ours. When it comes to success, happiness, and achievement, our chosen methods are the opposite. They do not understand us. Therefore, they cannot help us. Work-Life Balance is a failed model. For us, Work-Life Integration is the only path forward.
• 002: The Opportunity: The One Enemy
Lesser Self vs. Heroic Self. If you defeat this one enemy, everything you want in life can be had. This Enemy, the Lesser Self that lives inside of all of us, is the cause of "Someday Syndrome." It is responsible for every problem in our life. Broken business. Fat. Out of shape. Neglected relationships. Everything is everybody else's fault. No. Not true. And once we defeat this Enemy, the Lesser Self, everything changes for us. Transformation happens. We become the light to others in the Dark.
• 003: The Endgame: To Kill Financial Stress
The old methods of business no longer work. Times have changed. Most entrepreneurs are taught a system that focuses on marketing and sales. This leads to two (compounding) fatal outcomes. Commoditized products and services. And ineffective, sensationalized marketing. This ends in the intense need to sell, sell, sell. Where Relationship-equity is the after-thought. Leading the business to extreme foundational weakness. To change this, StoryAthletes deploy the Profitable Impact Business.
• 004: The Advantage: The Just Cause
Our reputation, good or bad, gets created in minutes. Not weeks, months or years. That reputation then spreads at the speed of social media. Ten years ago, Conscious Capitalism wasn't a phrase anyone knew. Sinek wasn't writing about the companies, best positioned for the long-game, are those passionately fighting for a Just Cause. Times have changed. Entrepreneurs are affected. Those who adapt, win. Those who don't, die. A Just Cause is the ultimate advantage.
• 005: The Execution: The Business Model
No tactic or strategy can save a poorly designed business model. Once you go down the wrong rabbit-hole, regarding product-design or concept, trying to escape that deficit, pretty much destroys you. Plenty of entrepreneurs know this truth. Design it right. Build it once. Pivot when needed. Design it wrong? Struggle forever. So, let's talk model. Or, more importantly, let's talk objective.
• 006: The Currency: 300 Word Stories
To purchase attention, Story is the currency required. But we aren't writing novels. We aren't Stephen King or James Patterson. Leave the Harry Potter stuff, massive plots and crafting complex narratives, to JK Rowling. The fastest way to connect with an audience is by writing 300 words. These assets are then leveraged to serve dozens of mission objectives to drive the business or cause forward. Further, 359 words. How sitcom-based content turns the audience into customers, into evangelists.
• 007: The Narrative: Sitcom-Based Content
Every political strategist on earth aims to create the narrative. Why do entrepreneurs, on behalf of their product, service, and Character, not do the same? It makes no sense. Further, there are two kinds of attention: Automatic Attention vs. Controlled Attention. Most marketers spend 90% of their time fighting to get the first kind of attention. Then spend only 10% of their time to earn the right to hold and keep it. Once you learn to flip that, as StoryAthletes have, everything changes.
• 008: The Plot: The Journey of Pain
The secret playbook to creating content. Life is the plot. You are the Character. The plot exists to break the Character. To test the Character. To challenge the Character. To force the Character to change and grow. As a victim, you can wait for Life to do this to you. Or, as a StoryAthlete, living the Challenge-Based Life, you can choose to make your life hard and use the Journey of Pain to your advantage. To inspire, capture attention, and multiply profits.
• 009: The Script: The Game of IODs
This is how 'Fat Ryan' became a slave to his Heroic Self. We play the Game to change our Life. To transform our business. To defeat our Lesser Self. To create happiness and fulfillment. To build and document our legacy. But most of all, we play the Game because the challenge of the Game itself, the 1% Journey, being vs. becoming, creates a never-ending continuum of growth and sustained Flow. Learning to write a better Life-Story is an unparalleled skill.
• 010: The Twist: The Isolation Economy
Welcome to the Isolation Economy. In the span of one week, everything changed. What is happening right now, with the COVID-19 pandemic, is unprecedented. Few people know what is really going on. All questions, no answers. We're told to isolate ourselves. The government has mandated the closure of schools, restaurants, bars, recreational facilities, which include gyms and health clubs. Tens of millions of people have had their ability-to-provide, stripped from them. So what do we do? How do we respond?
PS: If you have a top 5% ambition. Meaning, you've been called a "workaholic" by everyone you know & struggle with Work-Life Balance, I'd like send you a copy of my book.
I spent a lot of years allowing my Business to become my life, and frankly, it nearly destroyed my family. So now, a much better approach I have found, is to turn my Life into my business.
It's called The Code Of The Heroic Self: Seven Unconventional Truths To Turn Your Life Into Your Business & Get Paid To Become Your Best Self
The book is about leverage across Mind, Body, Business, Relationships!
• I lost 40-pounds
• Reconnected with my wife & kids
• And created $50K/mo in recurring revenue (in 18-months time)
It all comes down to Work-Life Integration, where all I do now is monetize my Character Journey.
I.e. I Get Paid To Become MY Best Self... Any entrepreneur/ marketer/ storyteller/ with a purpose & message inside of them, can do it. The days of slaving away doing client work, trading time for money or getting a college degree to work 9-5, are dead. The world has changed.... Thank God!
Here's the blueprint to get to $10K/mo in Recurring Revenue using this model. The book ships in 1 business day.
EARNINGS / INCOME DISCLAIMER: We don’t believe in get-rich-quick programs. We believe in hard work, adding value, and serving others. And that’s what our programs are designed to help you do. As stated by law, we can not and do not make any guarantees about your own ability to get results or earn any money with our ideas, information, programs, or strategies.
We don’t know you and, besides, your results in life are up to you. Agreed? We’re here to help by giving you our greatest strategies to move you forward, faster. However, nothing on this page or any of our websites or emails is a promise or guarantee of future earnings. Any financial numbers referenced here, or on any of our sites or emails, are simply estimates or projections or past results, and should not be considered exact, actual or as a promise of potential earnings – all numbers are illustrative only. If you have questions, email support@storyathlete.com
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